Press & Media Kit
Writing about CRM, affiliate marketing or Swiss SME digitalization? On this page you'll find everything you need for thorough coverage — logos, fact sheet, founder bio and our standard boilerplate. For follow-up questions we respond within 24 hours.
Fact Sheet
As of May 2026.
- Vendor
- mprofi AG, Central Switzerland
- Product
- TecArt CRM Partner Program
- Commission model
- 7.5 % on MRR, lifetime
- Tier system
- Entry 5 % / Premium 6.5 % / Elite 7.5 %
- Target groups
- Trustees, IT consultants, management consultants (SME focus)
- Languages
- DE, EN, FR, IT
- Hosting & data residency
- Switzerland / EU (Hetzner, Infomaniak)
- Compliance
- FADP, revFADP (since 01.09.2023), GDPR-compliant
- Founded
- mprofi AG: 2018 · Partner program: 2024
- Tech stack
- Next.js 16, PostgreSQL, Mautic, SuiteCRM, N8N, Drone CI, Gitea
Story angles for your coverage
- Lifetime commission vs 12-month cap: Why the Swiss SME market — with customer lifetime values of 5–10 years — doesn't fit US-centric affiliate models. Concrete numbers: 87% more earnings over 5 years (10 customers × CHF 200 MRR) than with HubSpot/Pipedrive.
- Swiss tech stack as differentiation: Hetzner hosting, Mautic marketing automation, Drone CI, Gitea — all in the EU or Switzerland. revFADP compliance from day 1, no DPA theater with US providers. Relevant since revFADP came into force on 01.09.2023.
- Trustees as CRM recommenders: Study of 200+ Swiss SMEs shows 70-80% of B2B CRM recommendations come through trustees, IT consultants or management consultants. B2B affiliate programs are an underestimated Swiss market.
- Open-source alternative to Salesforce hegemony: TecArt + SuiteCRM + Mautic + N8N = complete CRM/marketing suite without licensing costs. Swiss SMEs as pioneers of a pragmatic open-source approach.
Founder & Spokesperson
Andre Beherzig
Gründer mprofi AG · ICT-Beratung seit 2018
Andre Beherzig ist Gründer der mprofi AG (Zug, 2018) und steht für Pressetermine, Hintergrundgespräche und Branchen-Kommentare zur Verfügung. Schwerpunkte: CRM-Architektur, Affiliate-Modelle für B2B-SaaS, Schweizer Datenschutz (DSG/revFADP).
Vollständige Bio →Logos & brand assets
Please use the originals without modification. For adaptations contact us briefly.
Standard boilerplate (for your coverage)
mprofi AG from central Switzerland has operated the TecArt CRM Partner Program since 2024. Trustees, IT consultants and management consultants earn 7.5% lifetime commission on referred MRR — unlike US competitors HubSpot or Pipedrive, which end after 12 months. The platform is FADP- and revFADP-compliant, hosts exclusively in Switzerland and the EU and targets Swiss SMEs with long-term advisory relationships.
Press contact
We respond within 24 hours on business days. Phone and meeting requests welcome at the direct number below.